Information for fruit and vegetables business in CIS
Syngenta will share information about influence of modern production technologies on vegetable business profitability
Experience of Agricultural Marketing Project shows that implementation of modern vegetable production technologies let the vegetable self-cost decrease in 2-3 times, that in its turn increases the profitability of such production activities. Due to self-cost decrease the producer has the opportunity to compete more successfully not only on local market, but also on markets of more remote regions. Besides, as a rule the producer also sells commodities for higher price thanks to its better looks as a result of modern production technologies. For example, the farmers from Kherson oblast supply tomato, pepper and other vegetables practically in nearly all oblasts of Ukraine just thanks to a very low self-cost and good marketable condition of the supplied commodities as a result of implementation of the newest production technologies.
Everybody interested have the possibility to study the experience of application of modern intensive vegetable production technologies and to evaluate their influence on business profitability during the First International Conference "Fruits and Vegetables of Ukraine: Market of New Alternatives" to be held in Kiev on November 2nd-3rd, 2004. The representatives of world known companies, as well as Ukrainian farmers and input suppliers will make reports on this topic. An interesting report is prepared by Aleksander Lapa, the candidate of agricultural sciences and the representative of Syngenta company, one of the world leaders in seed and plant protection assets production. The major part of this company business is concentrated in Europe. The company received about USD $ 6.6 billions in 2003 as sales profit, including seed sales profit of about USD $ 1.1 billion. Last year more than 19,000 employees worked in the offices of the company.
Syngenta invest considerable sums of money in scientific research, it supplies seeds and plant protection assets in 90 world countries. Thanks to this the company possesses very rich experience in fruit and vegetable business; the experts of the company know well how the implementation of various elements of the modern technologies can influence the profitability of fruit and vegetable business. The company wishes to share its experience during the second session of the abovementioned conference on topic "The Vegetable Business Profitability Dependence from Production Technologies".